Goals are for Losers
How to Keep Your Customers Forever
Goals don’t work for most people. We’ve known this for 45 years, when “goal setting” as a lone motivational tool was abandoned by even its most ardent researchers. Yet the smooth-talking goal gurus continue to pitch their goal planners, goal journals and goal setting courses (discounted just in time for the New Year!). Instead, you need SYSTEMS, which work for everyone.
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Takeaways:
- Create SYSTEMS to achieve goals – don’t create goals without systems
- When you set goals, you are failure every day until you reach your goal – why would you want to live this way?
- Follow the system and “the score takes care of itself”
- “Even the very wise cannot see all ends” – stop pressuring yourself with lifetime goals
- Use triggers, personal dashboards, and create a system to achieve all you want out of life