Season 2 / Episode 004: Why Your Survey Results are So Wrong

The most critical metric when gathering feedback from our people is the same metric that is totally ignored.  If you don’t know your RESPONSE RATE, then you won’t know if your results are meaningful or meaningless, whether interpretable or misinformation. Knowing your response rate opens much more knowledge than you realize.

Season 2 / Episode 003: What Everyone Overlooks when Gathering Feedback

When you are looking for feedback, you need to ask in a way that people want to help you. Help them want to tell you specifics. Help them want to give more than just a vague blow off answer so you will go away. It’s frustrating to get feedback that you can’t even really use. Learn the simple steps you can take to ask in a way that they will want to respond.

Season 2 / Episode 02: Closing the Loop with your Audience

The greatest positive impact you can have on your “audience” (clients, members, students, attendees, customers) is to “close-the-loop”: share back some results you gathered from the surveys they answered. This proves that their voice was heard, shows them how they compare to others and is the biggest WIIFM (what’s in it for me) possible.
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Season 2 / Episode 001: Goals are for Losers

Goals don’t work for most people. We’ve known this for 45 years, when “goal setting” as a lone motivational tool was abandoned by even its most ardent researchers. Yet the smooth-talking goal gurus continue to pitch their goal planners, goal journals and goal setting courses (discounted just in time for the New Year!). Instead, you need SYSTEMS, which work for everyone.
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How to Keep Your Customers Forever (in just 7 minutes!)

In just 7 minutes, Matt and Tom Poland share the answers on how to:
• Transform “satisfied” customers into enthusiastic lifetime customers
• Discover deep insights by asking the right questions in the right way at the right time
• Protect your clients against “shiny object syndrome” to stay engaged and loyal

Build Trust with your Audience Pt 2

In this "WorkPlay Solutions Podcast" episode Part 2 of 2 with host Mark Suroviec, you'll learn:
• Other "right ways" to do surveys
• Popular questions you really shouldn't ask on a survey
• A major mistake that changed the best way to move forward
• A crazy start to the business that people said would never work

Build Trust with your Audience Pt 1

In this "WorkPlay Solutions Podcast" episode Part 1 of 2 with host Mark Suroviec, you'll learn:
• How to use surveys to build audience trust
• How to ask the right questions, the right way, and at the right time
• All about the "autopsy approach" to gathering feedback
• Why you should "close the loop" with participants
• The Net Promotor Score and how it became "a scourge upon this world"!

Using Surveys the Right Way to Retain Customers for Life!

In this "Amplify Your Success" episode with host Melanie Benson, you'll learn:

• The "survey mindset" and how the process will shift how you use surveys
• Using surveys to increase your webinar effectiveness
• Tactics from Cialdini's teachings and why it messes up your marketing
• The one question you should never ask of your webinar or live event

Transform "Satisfied" Customers into "Lifetime" Customers!

In this "Back to Biz Live" episode with hosts Vered Lerner and Dave Burgher, you'll learn:

• The dreaded net promoter score and why you should never use it
• How to use surveys to make your webinar much more successful
• Stop using the lottery to try to get people to complete your survey
• Using the SurveyConversation to get to know your audience and be able to suit their needs

Survey Results Methodology

In each of these 3 "BVTV" episodes with host Malcolm Gallagher, you'll learn:
• Why companies ignore loyal customers like us
• The 3 most important principles to Keep You (best) Customers Forever
• Lessons we can apply from how the cruise lines kept their travel agents during the Pandemic
• The real reason the influence tactics feel icky and gimicky (and some alternatives)

To view Episode ONE click HERE

To view Episode TWO click HERE

To view Episode THREE click HERE

Take the Shot

In this Making It - by Mirasee FM episode, you will learn:
• All the answers can be found in psychology
• Getting a "foolish" start
• Don't make my mistake = take the shot!
• Goals are for losers? (Matt changes his mind on this!)
• Spend each part of the day removing repetitive thoughts; focus on the here and now

Keep Your Customers Forever

In this "Conscious Millionaire" episode with host JV Crum III, you'll learn:
• How to ask your audiences the BEST questions in the BEST way
• One reason (of the many) that the Net Promoter Score yields meaningless results
• The steps to use survey as a conversation with your audience

Survey Conversations to Keep Your Customers Forever

In this "Conversational Selling" episode with host Nancy Calabrese, you'll learn:
• How to see more sales through customer retention
• Communication is key
• Psychological concepts that need to be present when creating a survey
• Learn the best time to ask

CLICK HERE to LISTEN

The Art of Customer Feedback

In this "Mindful Millionaire" episode with host Leisa Peterson, you'll learn:

• Psychology behind surveys so others want to fill them out
• Why writing surveys correctly will yield better, more meaningful results
• The methodology of closing the loop
• Learn all about a Survey Conversation and why it works

Building Smart Communities

In this "The Speaking Show" episode with host David Newman, you'll learn:
• The before, during, and after
• Should you ask why they won't buy
• Good and dark psychology
• Book recommendations on marketing psychology
• Sell to your prospects how you'd like to be sold to
• Convincing people to take your surveys
• Conversation 24/7
• Establishing a "long-term love affair" with your clients

Keeping Your Customers Forever

In this "Wealth On Any Income" episode with host Rennie Gabriel, you'll learn:
• Why paying attention to your existing customers is important
• The "dark psychology" tactics used to sell
• Why building trust is so important
• Matt's biggest mistake and what he learned from it

"Good Psychology" Creates Good Customer Behavior

In this "Supercharging Business Success" episode with host Bill Prater, you'll learn:

• Influence people with the right psychology
• Importance of building long-term relationships
• Why you need to change your old 'tactics'

Survey Conversations

In this "The Speaking Show" episode with host David Newman, you'll learn:

• Avoid the "dark psychology" taught by the digital marketing gurus
• Webinars waste our time and insult us (don't be *that guy*)
• How to get more people to show up AND stay AND buy from your webinars and livestreams
• Assume everything you know about surveys is wrong - and you'll be right

Impactful Surveys that Actually Improve the Patient Experience

In this "Modern Chiropractic Marketing" episode with host Dr. Kevin Christie, you'll learn::
• How to book visits without spending on marketing
• How to have a "survey conversation" with your patient before they leave
• Create a survey question that makes patients love you
• Get more survey answers than a mass email
• Great wording to keep disgruntled patients from going to the competition
• "Reverse strategy" so people want to complete your survey
• The 3 "exploratory" questions patients love to fill out

The 9 Principles of Customer Feedback Profitability

In this "Profitability MD" episode 53 with host Matt Hudgins and David Mulvaney, you'll learn:

• Psychological principles that have been time & research tested to work for you
• How to get more accurate and meaningful feedback
• How you can create loyal customers

CLICK HERE to LISTEN

Surveys to Change Customer Behavior

In this "6 to 7 Figures Show" episode with host Frank Bria, you'll learn:

• Concerns with the over-surveying happening in the industry
• Big mistakes businesses make when giving surveys to customers
• How crappy surveys can ruin your business

CLICK HERE to LISTEN

How to Keep Your Audience Forever

In this “Empowered Entrepreneur” episode with host Tom Tenaglia, you’ll learn:

• Questions you should never ask your audience
• What you can learn from Amazon’s mistake
• Why asking questions on Facebook might be killing your business
• The absolute worst way to get people to respond (yet the way that most people ask!)

Surveys Build Trust if you Ask the Right Questions

David Mulvaney & Matt Hudgins from “Profitability MD” ask Doc Champagne how to build trust with your audience by using the Science that Works:

• One big MYTH about surveys almost every business owner believes.
• How to avoid fumbling feedback from your customers.
• The rookie mistake almost everyone makes before they get on a Webinar or onstage.
• How to keep your customers, clients and audience forever with the appropriate response to their feedback.

How to turn your SURVEY into more SALES

Former Major League Baseball player Rusty Ryal asks Doc Champagne how to make money from surveys:

• One big MYTH about surveys almost every business owner believes.
• How to avoid fumbling feedback from your customers.
• The rookie mistake almost everyone makes before they get on a Webinar or onstage.
• How to keep your customers, clients and audience forever with the appropriate response to their feedback.

Create more loyal customers by designing surveys people actually WANT to complete

Dr. Chad McAllister & Doc Champagne dig deep into the 9 Principles including:

• Explain exactly how and why we create and use surveys incorrectly
• What violating the 9 Principles will do to your response rate and data accuracy
• How to create surveys that have insanely high response rates
• How to create more loyal customers: Imagine that-surveys as a tool to make loyal customers!

How to Get Real Feedback From Your Ideal Clients

Check it out on the Photogs Unite! page

Mike Lloyd and Doc Champagne tackle some of the biggest problems about surveys and gathering customer feedback, including

• why asking questions on Facebook is worthless
• how to get people to actually answer your surveys, and
• which questions you should never ask customers

Episode 007: It works for me, it will work for you

We can be super choosy.  With so many people selling us tools and methods and apps that (they say) we absolutely MUST have for our business or our life, let’s use a solid criterion for selecting.  If their proof of results consists of “it worked for me so it will work for you”, then hide your wallet.  If the proof is based on independent empirical data and is couched in the solid research of others, then it may be a good choice.
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Episode 006: This season’s most harmful survey practice

You’ve seen others use it and wonder if you should use it yourself: the technique where you segment or bucket prospects.  This practice violates several psychological principles and most are methodologically unsound so that you drive people away, gather misinformation and make some people think poorly of you.  Avoid it.  Here’s why.
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Episode 003: Three billion reasons you don't want satisfied customers

We need to stop trying to satisfy our customers, members and clients, and focus on turning them into LIFERS - folks that aren't going to leave us for a lifetime. Here are the 3 billion reasons why.
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Getting Live Feedback to Tell a Better Story

Check it out on Youtube

In this episode, Doc Champagne is back to talk to Johnny, Sean, and Dave about how he used SidewaysSurvey to make their Smarter Artist Summit the best event ever.

Keep Your Readers Forever

Check it out on Youtube

Readers are hard enough to get, but have you given any thought about how to keep them? Today’s guest, Dr. Matt Champagne, is a psychologist and a ‘survey expert,’ but don’t let that put you off. It’s the ideas BEHIND what makes a successful survey that can help you get in touch with your readers, resonate with them, and make them fans for life. - Sterling and Stone

The Secret to Better Surveys

The Secret to Better Surveys: CLICK HERE
Check it out on iTunes

Having a ‘satisfied’ customer isn’t enough these days. What you need to do is create ‘lifers,’ and one of the best ways to do that is through surveys. Yes, I said surveys. But just ‘asking’ isn’t enough. Today’s guest, Dr. Matt Champagne has been helping businesses create better surveys for nearly two decades. And he’s convinced that nearly all of us have been doing it wrong.

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How to Use Surveys So Your Customers Actually Respond To You

Check it out on iTunes

Dr. Matt Champagne has created and critiqued more than 6000 surveys for learning organizations. He’s been an adviser to dozens of fortune 100 companies and non-profit organizations. He was named Technology Visionary of 2015 by Survey magazine for his pioneering work merging psychological principles and online educational technologies. He’s been a speaker at over 60+ conferences.

If you’ve ever been frustrated about the results of your surveys, Dr. Champagne’s strategies will help you turn the corner and start using surveys in a much more productive and effective way. Get to know your clients and build stronger relationships with them while creating raving fans.